The Refill Coalition
Reduce your operational costs for
in-store refill by 80 - 90%
The first fully scalable refill system that:
Removes single-use packaging from retailers: both primary and secondary.
Reinvents the supply chain end-to-end: removing single-use packaging from manufacturer to the consumers' cupboards at home.
Is easy & engaging for customers; fast & safe for staff; optimised for efficient handling & storage.
Under development - solutions for liquids and tare-less* weighing.
*Tare-less means customers can fill directly into their own container without having to weigh it first.
UK Trial: Key Insights
The Refill Coalition’s in-store refill solution is currently being trialled by Aldi UK.
The last 6 months have shown:
Commercial
Over 1800 sales across both stores
Across both stores, refills on most SKUs are selling c.25-30% of sales compared to their single-use packaged versions
Operations
No equipment downtime
Staff feedback is that the equipment is easy to use and does not burden staff
Environment
First 3 months showed strong sales for the Aldi container, suggesting that people are intending to start a new habit
Wastage from customers abandoned items is lower than expected
Customer Research*
Our equipment very successfully addresses the main concerns customers have shown when using previous in-store refill systems:
96% of customers find the process of using the refill station to be hygienic
89% of customers find the refill station easy to use
96% of customers find the refill station quick to use
* Source: Opinium Quantitative Study, February 2024, Solihull, n=303
See the solution in action
Click to play video:
Benefits of Our System
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Optimised for forward & reverse logistics
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Large-scale waste & carbon reduction
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Designed to scale quickly
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Significant end-to-end cost savings
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Hygienically sealed, ensuring food safety & shelf life
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Based on open standards